I’ve learned a very important lesson about 2.0 from Alexandra Deschamps-Sonsino of DesignSwarm. I’ve admired Alex’s work for a while and subscribe to her blog. I noticed she was going to a meeting on Ubiquitous Computing at the Royal Society. I had never been to the Royal Society, and had never thought of going. I didn’t even know they had public events. Anyway, this meeting overlaps with my interest in Serious Games and in particularly my interest in multi-player games that can be played on mobiles.

Thank you Alex, and nice to meet you. I picked up a lot of links there which will keep me busy for days!

So what did I learn about 2.0?

In the world of 2.0, meetings are about who else is in the audience, not just who is speaking. I knew this before of course. When Chris Hambly organised Bucks Media Camp 07, he set up a wiki. Participants register publicly and provide their email addresses with develops the community before the meeting begins. There are systems available to trade mobile numbers safely. You dial in to the conference number which diverts you to the number you want.

It was this meeting that really brought the rule home to me. Organize meetings around your audience!

P.S. I have put various descriptions of the meeting here, here, here and here.